Profile
AI-powered revenue systems builder with 15+ years of B2B commercial experience and deep hands-on expertise in automation engineering, prompt engineering, and custom tool development. Engineered 40,000+ AI prompts for GTM workflows, built custom OpenAI API tools for market scanning and prospect intelligence, and developed custom CRM backend integrations using REST API architecture. Combines revenue operations expertise with real technical execution — not just a user of AI tools, but a builder of them. $15M+ pipeline generated across AI-assisted outbound systems.
Experience
AI Systems & RevOps Engineering
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Natoli Engineering
Recent
- Built custom AI tools via OpenAI API for automated market scanning, prospect scoring, and intelligence generation
- Engineered 40,000+ AI prompts for B2B GTM workflows: prospecting, outreach personalization, competitive analysis, and reporting
- Developed custom CRM backend integration using REST API architecture — extended existing platform without vendor dependency
- Automated email campaign workflows to 20,000+ contacts using AI-assisted segmentation and personalization at scale
- Built Python-based data pipelines for account intelligence, ICP scoring, and territory mapping
AI-Driven Pipeline & CRM Architecture
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ProForm Manufacturing
Prior
- Architected Salesforce + HubSpot CRM infrastructure from zero; built custom workflows, automations, and reporting dashboards
- Built AI-powered account intelligence system using LinkedIn Sales Navigator + Apollo.io + custom prompt sequences
- Generated $6M+ pipeline through automated outbound sequences, AI-scored ICP targeting, and CRM-tracked conversion
- Deployed outbound automation reducing manual research time by 60% while scaling to 3,700+ target accounts
Web & Commercial Systems
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Wicks Aircraft Supply
Prior
- Rebuilt backend website infrastructure; built and managed digital presence from scratch
- Generated 1,000+ new customers through systematic outbound — cold calls, cold visits, full-cycle B2B sales
Territory Systems & CRM Operations
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BioGaia USA
Prior
- Managed 3,700+ accounts with disciplined CRM tracking, pipeline hygiene, and territory management
- Exceeded quota 8 consecutive years; built 1,200+ active accounts from cold start