Summary
Revenue operations and business development leader with 15+ years building pipeline visibility, CRM discipline, targeting logic, and GTM execution across industrial and B2B markets. Core strengths include revenue operations, pipeline visibility, CRM workflow design, sales process, forecasting, territory planning, account targeting, cross-functional alignment, and sales operations. Known for tightening the commercial operating layer so leadership sees fewer surprises and sales teams work from cleaner, more actionable systems.
Professional Experience
Revenue Operations & Commercial Development
Natoli Engineering
Recent
- Improved account prioritization and pipeline visibility through structured CRM and outreach workflows
- Used CRM workflow design, reporting discipline, and AI-assisted research to improve GTM execution
- Developed AI-assisted prospecting workflows using LinkedIn Sales Navigator and CRM intelligence
- Built structured account targeting for pharmaceutical and manufacturing leaders
- Improved outreach engagement using StoryBrand messaging frameworks
Director of Business Development
ProForm Manufacturing
- Aligned KPI visibility and commercial process in a precision manufacturing environment
- Built $20M+ outbound pipeline through targeted prospecting and segmentation strategy
- Opened new vertical markets through segmentation and repeatable outbound systems design
- Led market expansion and strategic account development in precision manufacturing
Regional Sales Manager
BioGaia USA
- Managed territory revenue operations and pipeline reporting across a 3,700+ account base
- Built 3,700+ accounts and led a team exceeding goals for 8 consecutive years
- Developed disciplined outreach cadences and territory expansion strategy
- Exceeded regional quota consistently through structured forecasting and pipeline management
Sales Manager
Wicks Aircraft & Motorsports
- Generated 1,000+ new customers through structured outreach campaigns
- Built customer acquisition systems using targeted prospecting methods
Account Manager
KeHE Distributors
- Managed multi-region accounts and grew revenue through expansion strategy
- Supported complex B2B sales motions across multiple territories
Core Expertise